{"id":5133,"date":"2026-06-10T19:58:03","date_gmt":"2026-06-10T22:58:03","guid":{"rendered":"https:\/\/www.ufrgs.br\/gpmc\/?p=5133"},"modified":"2026-06-17T11:14:39","modified_gmt":"2026-06-17T14:14:39","slug":"papers-accepted-at-enanpad-2026","status":"publish","type":"post","link":"https:\/\/www.ufrgs.br\/gpmc\/papers-accepted-at-enanpad-2026\/","title":{"rendered":"Papers Accepted at EnANPAD 2026!"},"content":{"rendered":"<div id=\"fb-root\"><\/div>\n\n<p>GPMC celebrates the acceptance of five papers at EnANPAD 2026, the leading scientific conference in the field of Management in Brazil and one of the most prestigious academic events in Latin America.<\/p>\n\n\n\n<p>These acceptances reinforce the group&#8217;s commitment to producing high-quality research that connects rigorous academic inquiry with contemporary challenges in management, entrepreneurship, and innovation.<\/p>\n\n\n\n<p>\ud83d\udcda <strong>The accepted papers are:<\/strong><\/p>\n\n\n\n<p>\ud83d\udccd <em>Revis\u00e3o Sistem\u00e1tica de Literatura sobre Centros Hist\u00f3ricos Urbanos, sob luz das Teorias de Sintaxe Espacial e Aglomera\u00e7\u00e3o Econ\u00f4mica<\/em>\u00a0\u2014 Ana Guerreiro &amp; Carla Netto<\/p>\n\n\n\n<p>\ud83d\udccd <em><em>Avalia\u00e7\u00e3o de Impacto de Pol\u00edtica P\u00fablica de Marketing na Formaliza\u00e7\u00e3o de Empreendedores em Smart Cities: Evid\u00eancias de Curitiba<\/em><\/em> \u2014 Fernanda Klein &amp; Vinicius Brei<\/p>\n\n\n\n<p>\ud83d\udccd <em><em>Entre o Cuidado e o Mercado: Pr\u00e1ticas de Effectuation na Gest\u00e3o de Consult\u00f3rios de Psicologia<\/em><\/em> \u2014 Matheus Kayser &amp; Pedro De Conto<\/p>\n\n\n\n<p>\ud83d\udccd <em>Anthropomorphism of AI Chatbots and Loyalty: the Impacts of Perceived Empathy, Trust, and Task Complexity<\/em>\u00a0\u2014 Noor Sanders &amp; Carla Netto<\/p>\n\n\n\n<p>\ud83d\udccd <em>How Entrepreneurial Marketing Transforms Social Capital into SME Performance: Evidence from Developed and Developing Economies<\/em> \u2014 Pedro De Conto &amp; Vinicius Brei<\/p>\n\n\n\n<p>\ud83d\udccd <em>The Effect of Entrepreneurial Marketing on Firm Performance: A Meta-analysis<\/em> \u2014 Pedro De Conto &amp; Vinicius Brei<\/p>\n\n\n\n<p>\ud83d\udccd <em>Frugal Intelligence in Place Marketing: A Two-Stage Architecture for Territorial Recommender Systems<\/em> \u2014 Theodora Lucas Holz<\/p>\n\n\n\n<p>Participation in EnANPAD provides an opportunity to share research findings with the national and international academic community, foster scholarly exchange, and contribute to the advancement of knowledge in the field of Management.<\/p>\n\n\n\n<p>\ud83d\udc4f We congratulate the authors on these achievements and on the work they have developed, which highlights the relevance and impact of the research conducted at GPMC.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large is-resized\"><a href=\"https:\/\/www.ufrgs.br\/gpmc\/wp-content\/uploads\/2026\/06\/Feed-GPMC-2-1.png\"><img loading=\"lazy\" decoding=\"async\" width=\"819\" height=\"1024\" src=\"https:\/\/www.ufrgs.br\/gpmc\/wp-content\/uploads\/2026\/06\/Feed-GPMC-2-1-819x1024.png\" alt=\"\" class=\"wp-image-5159\" style=\"width:437px;height:auto\" srcset=\"https:\/\/www.ufrgs.br\/gpmc\/wp-content\/uploads\/2026\/06\/Feed-GPMC-2-1-819x1024.png 819w, https:\/\/www.ufrgs.br\/gpmc\/wp-content\/uploads\/2026\/06\/Feed-GPMC-2-1-240x300.png 240w, https:\/\/www.ufrgs.br\/gpmc\/wp-content\/uploads\/2026\/06\/Feed-GPMC-2-1-768x960.png 768w, https:\/\/www.ufrgs.br\/gpmc\/wp-content\/uploads\/2026\/06\/Feed-GPMC-2-1.png 1080w\" sizes=\"(max-width: 819px) 100vw, 819px\" \/><\/a><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large is-resized\"><a href=\"https:\/\/www.ufrgs.br\/gpmc\/wp-content\/uploads\/2026\/06\/165.jpg\"><img loading=\"lazy\" decoding=\"async\" width=\"819\" height=\"1024\" src=\"https:\/\/www.ufrgs.br\/gpmc\/wp-content\/uploads\/2026\/06\/165-819x1024.jpg\" alt=\"\" class=\"wp-image-5139\" style=\"width:435px;height:auto\" srcset=\"https:\/\/www.ufrgs.br\/gpmc\/wp-content\/uploads\/2026\/06\/165-819x1024.jpg 819w, https:\/\/www.ufrgs.br\/gpmc\/wp-content\/uploads\/2026\/06\/165-240x300.jpg 240w, https:\/\/www.ufrgs.br\/gpmc\/wp-content\/uploads\/2026\/06\/165-768x960.jpg 768w, https:\/\/www.ufrgs.br\/gpmc\/wp-content\/uploads\/2026\/06\/165.jpg 1080w\" sizes=\"(max-width: 819px) 100vw, 819px\" \/><\/a><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large is-resized\"><a href=\"https:\/\/www.ufrgs.br\/gpmc\/wp-content\/uploads\/2026\/06\/163.jpg\"><img loading=\"lazy\" decoding=\"async\" width=\"819\" height=\"1024\" src=\"https:\/\/www.ufrgs.br\/gpmc\/wp-content\/uploads\/2026\/06\/163-819x1024.jpg\" alt=\"\" class=\"wp-image-5137\" style=\"width:446px;height:auto\" srcset=\"https:\/\/www.ufrgs.br\/gpmc\/wp-content\/uploads\/2026\/06\/163-819x1024.jpg 819w, https:\/\/www.ufrgs.br\/gpmc\/wp-content\/uploads\/2026\/06\/163-240x300.jpg 240w, https:\/\/www.ufrgs.br\/gpmc\/wp-content\/uploads\/2026\/06\/163-768x960.jpg 768w, https:\/\/www.ufrgs.br\/gpmc\/wp-content\/uploads\/2026\/06\/163.jpg 1080w\" sizes=\"(max-width: 819px) 100vw, 819px\" \/><\/a><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large is-resized\"><a href=\"https:\/\/www.ufrgs.br\/gpmc\/wp-content\/uploads\/2026\/06\/Feed-GPMC-3-1.png\"><img loading=\"lazy\" decoding=\"async\" width=\"819\" height=\"1024\" src=\"https:\/\/www.ufrgs.br\/gpmc\/wp-content\/uploads\/2026\/06\/Feed-GPMC-3-1-819x1024.png\" alt=\"\" class=\"wp-image-5160\" style=\"width:451px;height:auto\" srcset=\"https:\/\/www.ufrgs.br\/gpmc\/wp-content\/uploads\/2026\/06\/Feed-GPMC-3-1-819x1024.png 819w, https:\/\/www.ufrgs.br\/gpmc\/wp-content\/uploads\/2026\/06\/Feed-GPMC-3-1-240x300.png 240w, https:\/\/www.ufrgs.br\/gpmc\/wp-content\/uploads\/2026\/06\/Feed-GPMC-3-1-768x960.png 768w, https:\/\/www.ufrgs.br\/gpmc\/wp-content\/uploads\/2026\/06\/Feed-GPMC-3-1.png 1080w\" sizes=\"(max-width: 819px) 100vw, 819px\" \/><\/a><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large is-resized\"><a href=\"https:\/\/www.ufrgs.br\/gpmc\/wp-content\/uploads\/2026\/06\/161.jpg\"><img loading=\"lazy\" decoding=\"async\" width=\"819\" height=\"1024\" src=\"https:\/\/www.ufrgs.br\/gpmc\/wp-content\/uploads\/2026\/06\/161-819x1024.jpg\" alt=\"\" class=\"wp-image-5135\" style=\"width:450px;height:auto\" srcset=\"https:\/\/www.ufrgs.br\/gpmc\/wp-content\/uploads\/2026\/06\/161-819x1024.jpg 819w, https:\/\/www.ufrgs.br\/gpmc\/wp-content\/uploads\/2026\/06\/161-240x300.jpg 240w, https:\/\/www.ufrgs.br\/gpmc\/wp-content\/uploads\/2026\/06\/161-768x960.jpg 768w, https:\/\/www.ufrgs.br\/gpmc\/wp-content\/uploads\/2026\/06\/161.jpg 1080w\" sizes=\"(max-width: 819px) 100vw, 819px\" \/><\/a><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large is-resized\"><a href=\"https:\/\/www.ufrgs.br\/gpmc\/wp-content\/uploads\/2026\/06\/162.jpg\"><img loading=\"lazy\" decoding=\"async\" width=\"819\" height=\"1024\" src=\"https:\/\/www.ufrgs.br\/gpmc\/wp-content\/uploads\/2026\/06\/162-819x1024.jpg\" alt=\"\" class=\"wp-image-5136\" style=\"width:458px;height:auto\" srcset=\"https:\/\/www.ufrgs.br\/gpmc\/wp-content\/uploads\/2026\/06\/162-819x1024.jpg 819w, https:\/\/www.ufrgs.br\/gpmc\/wp-content\/uploads\/2026\/06\/162-240x300.jpg 240w, https:\/\/www.ufrgs.br\/gpmc\/wp-content\/uploads\/2026\/06\/162-768x960.jpg 768w, https:\/\/www.ufrgs.br\/gpmc\/wp-content\/uploads\/2026\/06\/162.jpg 1080w\" sizes=\"(max-width: 819px) 100vw, 819px\" \/><\/a><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large is-resized\"><a href=\"https:\/\/www.ufrgs.br\/gpmc\/wp-content\/uploads\/2026\/06\/164.jpg\"><img loading=\"lazy\" decoding=\"async\" width=\"819\" height=\"1024\" src=\"https:\/\/www.ufrgs.br\/gpmc\/wp-content\/uploads\/2026\/06\/164-819x1024.jpg\" alt=\"\" class=\"wp-image-5138\" style=\"width:461px;height:auto\" srcset=\"https:\/\/www.ufrgs.br\/gpmc\/wp-content\/uploads\/2026\/06\/164-819x1024.jpg 819w, https:\/\/www.ufrgs.br\/gpmc\/wp-content\/uploads\/2026\/06\/164-240x300.jpg 240w, https:\/\/www.ufrgs.br\/gpmc\/wp-content\/uploads\/2026\/06\/164-768x960.jpg 768w, https:\/\/www.ufrgs.br\/gpmc\/wp-content\/uploads\/2026\/06\/164.jpg 1080w\" sizes=\"(max-width: 819px) 100vw, 819px\" \/><\/a><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large is-resized\"><a href=\"https:\/\/www.ufrgs.br\/gpmc\/wp-content\/uploads\/2026\/06\/166.jpg\"><img loading=\"lazy\" decoding=\"async\" width=\"819\" height=\"1024\" src=\"https:\/\/www.ufrgs.br\/gpmc\/wp-content\/uploads\/2026\/06\/166-819x1024.jpg\" alt=\"\" class=\"wp-image-5140\" style=\"width:463px;height:auto\" srcset=\"https:\/\/www.ufrgs.br\/gpmc\/wp-content\/uploads\/2026\/06\/166-819x1024.jpg 819w, https:\/\/www.ufrgs.br\/gpmc\/wp-content\/uploads\/2026\/06\/166-240x300.jpg 240w, https:\/\/www.ufrgs.br\/gpmc\/wp-content\/uploads\/2026\/06\/166-768x960.jpg 768w, https:\/\/www.ufrgs.br\/gpmc\/wp-content\/uploads\/2026\/06\/166.jpg 1080w\" sizes=\"(max-width: 819px) 100vw, 819px\" \/><\/a><\/figure>\n","protected":false},"excerpt":{"rendered":"<p>GPMC celebrates the acceptance of five papers at EnANPAD 2026, the leading scientific conference in the field of Management in[&#8230;]<\/p>\n","protected":false},"author":25,"featured_media":5164,"comment_status":"closed","ping_status":"open","sticky":true,"template":"","format":"standard","meta":{"footnotes":""},"categories":[291],"tags":[],"_links":{"self":[{"href":"https:\/\/www.ufrgs.br\/gpmc\/wp-json\/wp\/v2\/posts\/5133"}],"collection":[{"href":"https:\/\/www.ufrgs.br\/gpmc\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.ufrgs.br\/gpmc\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.ufrgs.br\/gpmc\/wp-json\/wp\/v2\/users\/25"}],"replies":[{"embeddable":true,"href":"https:\/\/www.ufrgs.br\/gpmc\/wp-json\/wp\/v2\/comments?post=5133"}],"version-history":[{"count":3,"href":"https:\/\/www.ufrgs.br\/gpmc\/wp-json\/wp\/v2\/posts\/5133\/revisions"}],"predecessor-version":[{"id":5161,"href":"https:\/\/www.ufrgs.br\/gpmc\/wp-json\/wp\/v2\/posts\/5133\/revisions\/5161"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.ufrgs.br\/gpmc\/wp-json\/wp\/v2\/media\/5164"}],"wp:attachment":[{"href":"https:\/\/www.ufrgs.br\/gpmc\/wp-json\/wp\/v2\/media?parent=5133"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.ufrgs.br\/gpmc\/wp-json\/wp\/v2\/categories?post=5133"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.ufrgs.br\/gpmc\/wp-json\/wp\/v2\/tags?post=5133"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}