Yesterday we has the pleasure to welcome teachers Maggie Geuens and Iris Vermeir of Ghent University (Belgium) for a seminar. Geuens and Ghent are researchers in consumer behavior area and experts on the topics of healthy food, attitudes and intentions, branding and advertising effects. They have published in several top journals of marketing and consumer behavior and presented their latest publications to the participants of the participants. Following is the picture of the event.
