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GPMC – Marketing & Consumption Research Lab

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GPMC

Author: Jaiany Rocha

BIBLIOMETRIX WORKSHOP!

09/28/2019 Jaiany Rocha Sem categoria

The PhD student Graziele Kemmerich gave a workshop about Bibliometrix, a tool available in R that assists the literature review[…]

THESIS PRESENTATION

08/20/2019 Jaiany Rocha Sem categoria

Our research lab has a new Doctor among its members, who has had her thesis approved with Distinction and Honors!!![…]

THESIS PRESENTATION

08/13/2019 Jaiany Rocha Sem categoria

In this wednesday (August 14th), at 10 am, in classroom number 202 of Business School, the student Carla Freitas Silveira[…]

DISSERTATION PROJECT

08/13/2019 Jaiany Rocha Sem categoria

The master degree student Andriele Nahara Muller presented her dissertation project called “Seria trágico se não fosse cômico: o impacto[…]

MACHINE LEARNING COURSE

08/01/2019 Jaiany Rocha Sem categoria

In this following semester (2019-2), Professor Brei will teach the Machine Learning course, aimed to Master degree and PhD students.[…]

DISSERTATION PROJECT

07/25/2019 Jaiany Rocha Sem categoria

The student Nicole Rech presented her dissertation project called “Traffic Estimation: a Remote Sensing Application to Predict Store Perfomance”. The[…]

PARTICIPATION IN SYMPOSIUM OF FORECASTING

07/23/2019 Jaiany Rocha Sem categoria

The PhD student Carla Netto presented the working paper  “What is the optimal strategy of aggregation for forecasting sales? Time[…]

PROFESSOR BREI IN BRAZILIAN NEWSPAPER “O ESTADO DE SÃO PAULO”

07/19/2019 Jaiany Rocha News

Professor Brei talks about Chair Tramontina Eletrik to brazilian newspaper “O Estado de São Paulo” https://educacao.estadao.com.br/noticias/geral,parcerias-de-universidades-com-iniciativa-privada-crescem-mas-ainda-sao-pouco-comuns,70002926225

PRESENTATION OF DISSERTATION RESEARCH PROJECT

07/17/2019 Jaiany Rocha Sem categoria

In this Wednesday (July 17th) at 10:00 am, classroom number 206 of Business School, the master degree student Nicole Rech[…]

PAPERS APPROVED IN BRAZILIAN CONGRESS

07/05/2019 Jaiany Rocha Sem categoria

Good news!! Our research lab approved papers in the next EnANPAD Congress: Vinicius Brei: Machine Learning in Marketing: Overview, Training,[…]

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