Good news! The papers approved at the XLIV MEETING OF ANPAD were released and many participants of the our research lab (https://www.ufrgs.br/gpmc) had their work approved!
Below is a list of the titles and authors of the approved works! We take this opportunity to congratulate all of you for your dedication in building these papers!
> Título: “Does the New Product Determine How Much I like my Old Product? The Infuence of Upgrades on the Hedonic Decline for the Status Quo”. Autores: Maria Alice Pasdiora (UFRGS) e Vinicius A. Brei (UFRGS).
> Título: “Gravitational Sales Estimation”. Autores: Carla Freitas Silveira Netto (UNIBO), Mohsen Bahrami (MIT), Vinicius A. Brei (UFRGS), Burcin Bozkaya (NCF), Selim Saffet Balcisoy (Sabanci University), Alex Paul Pentland (MIT).
> Título: “Listen as Much as You Want: Antecedents of the Engagement of Podcast Consumers”. Autores: Gabriel Tassinari da Silva (UNISINOS), Simoni F Rohden (UNISINOS), Carla Freitas Silveira Netto (UNIBO).
> Título: “Como Limites Visuais Entre Alternativas Versus Entre Atributos Diminuem o Adiamento da Escolha”. Autores: Cleber Cervi (UFRGS) e Vinicius A. Brei (UFRGS).
> Título: “Mapping consumer intentions and actions along the journey”. Autores: Maria Amália Dutra Machado (PUCRS), Stefânia Ordovás de Almeida (PUCRS) e Leonardo Nicolao (UFRGS).
> Título: “A Confiança dos Consumidores de Turismo Online no Comércio Social: Um Estudo realizado no Brasil e no Uruguai”. Autores: Claudia Rodrigues Maia (UFRGS), Guilherme Lerch Lunardi (FURG), Gabriel Budiño (UDELAR), Melise de Lima Pereira (UFPR).
> Título: “Onde Há Fumaça, Há Fogo? O Perigo das Fake News e seu Compartilhamento nas Redes Sociais”. Autores: Lucas de Britto Dorneles (UFRGS) e Alina Fonseca Flores (UFRGS).
> Título: “Agora Só Faço Assim: O Impacto das Plataformas Digitais nos Canais de Marketing”. Autores: Thomaz Borela Franzoni (UFRGS), Alina Fonseca Flores (UFRGS), Marlon Imhoff (UFRGS), Lucas de Britto Dorneles (UFRGS), Luiz Antonio Slongo (UFRGS).
> Título: “Hype, Something in Between or Nevermind: How Sentiment Analysis Can Capture Consumers’ Reactions about Different Types of Products”. Autora: Graziele Kemmerich (UFRGS).
This year EnANPAD will take place from October 14th to 16th, 2020, being a 100% online event.
Attention to the next important dates:
> 08/06/2020 – Deadline for registration of selected works;
> 08/26/2020 – Disclosure of the complete program on the Internet;
> 10/14/2020 – Registration and start of the event.
> 10/16/2020 – Closing of the event.
We will meet (virtually) at EnANPAD 2020!
