We are pleased to share that the article “An Integrative Theory of Spatial Marketing and Business Opportunity Identification”, authored by PhD candidate Alina Flores and her advisor Vinicius Andrade Brei, has been accepted for presentation at the 2025 Global Research Conference on Marketing and Entrepreneurship.
The event will take place from August 4 to 6 at the Leavey School of Business, Santa Clara University (California), in a hybrid format.
With nearly 40 years of history, this conference is internationally recognized for fostering high-quality research at the intersection of marketing and entrepreneurship. The gathering brings together leading scholars from around the world to engage in relevant discussions on theoretical innovations, technological transformations, and teaching practices aimed at entrepreneur-led ventures and new businesses.
More information about the event is available at: marketing-entrepreneurship.org
Congratulations to Alina and Vinicius on this valuable contribution to international research and the recognition of their work!
